JAG was founded in 2011 in Hong Kong by a group of experienced brand marketers who saw an opportunity to help brands shine on social media by creating a platform to connect brands and micro-influencers. This win-win platform enables brands to make use of the social media influence of micro-influencers to promote their brands and products, while micro-influencers are rewarded for their time and effort for participating. JAG currently has offices in Malaysia, Hong Kong and Taiwan.